Pretty Handmade

Learn how to style and photograph your stationery and prints at home in 4 weeks and increase your sales.

  Enroll in Course

Do you sell art prints, printables or stationery? You've come to the right place. I'd say you probably heard about the importance of your listings photos right?

A good photo doesn't only mean that you increase your chances to make more sales, it most importantly shows that you're doing what it takes to make your shop look as good it can be, that you care about your creations and that you want your customers to have a great first impression.

With more and more online shops opening, competition gets higher and being unique plays a key part in being successful. It can quickly get frustrating to see your competitors showing off their new listings with clean and polished images while you're struggling to understand what the heck is Aperture about. I know the feeling...

Online shopping is great, but the process goes like this: people see your product, among a lot of similar ones, and they can only see it with their eyes. No smell, no touch, no trying it on. Just their eyes. So you have to give your product photos all you've got.

More than good lighting, you want to give them a message, tell a story, and share your feelings. And this is what I will teach you in this 4 week course.

Imagine... What if each of your listings was showing off a great styled photo, a detailed shot, and even a group image cross-selling your collection? What if your shop was welcoming new customers with a really nice banner telling your story. How would this feel?

How proud would you be to see your images being repinned on Pinterest? And tell yourself that you did all the job? What if you train your eye to the point that in just a few weeks you need only half a day to shoot your new collections and that you have amazing Christmas images for the first time this year? And what if you had fun doing all of it?

What if you could look at your DSLR camera, know what buttons are your friends and create really cool photos in minutes? Photography and styling really does NOT have to be complicated. And it does not have to be expensive either! In this course I will show how I used the cheapest tools and second hand equipment and made the most out of it. If I could do it, so can you! The only difference is that you will be able to skip all the boring parts of the learning curve.

In 4 weeks, you can create your own styled stationery and art print photos at home. The key is to do things in order:

Week 01 will be about connecting your brand, your shop, your products with props.
Week 02 is all about styling. Watch out, this part can become addictive.
Week 03: take your camera, follow my steps and start shooting!
Week 04 will be for retouching your photos. Not so fun, BUT you can make it quick and learn to automate it. At least that's what I do.

BONUS: I'll also teach you how to create some smart objects so you can reuse some photos, it's a good time saver!

Facebook community: You will also have access to an online community where you can exchange on your progress, support each other's work and of course I'll be there as well to help you out throughout the course.

Have a look at the FAQ list to make sure you get all the info.

Looking forward to seeing you in the class!

Lucie x

What this course is not about:

- This course is not about setting up massive scenes with studio lights and big equipment. All you need is a bit of white surface, a good window, a DSRL and a tripod. If you want to use your phone, it's ok as well but be aware that the results will not be as high standard as you could get with a DSLR, so making the decision to get a camera is down to you.

- This course is not about covering all the technical terms of photography and of a DSLR camera. The goal is rather to find the settings you need to shoot your products in your home.

Hey! I'm Lucie, your teacher.

I am a self-taught photographer and within the last 4 years, I made over $350,000 in revenue selling stock images and mock ups. Just about 6 months after I took things seriously, I was able to stop taking on clients as a freelance designer, and selling online photos has been my income stream since then.

It sounds nice now, but it was not all roses when I started out. Back in 2014, I only wanted to take nice photos from my graphic design projects so that my portfolio would look more unique. For my 30th birthday, I decided to take things in hand and I bought a second hand camera from my flatmate for £200 (worth the investment, you might say?)

For the first 6 months, I was trying to practice taking photos on top of my full time freelance contracts and it was hard to find the time and energy to learn. I remember not being able to find interesting courses at the time and most books I purchased were mostly about technique which, in all honesty, was just so-bo-ring. So in February 2015, I bought a roll of white paper, a few props, hunted for the best light spot in my tiny London flat, and I started shooting like I meant it. And well, some of the photos I took back then are still best-sellers today.

In this course, I'd like to teach you how to take good photos without wasting time, how to connect your brand with your products and props, and help the best I can so you get more sales and take your shop to the next level. Because we all know this. Good photos lead to more sales.

So, are you ready for this? Enrollment closes November 6th.

Class Curriculum

  Before the course starts
Available in days
days after you enroll

Frequently Asked Questions

Who is this course for?
This course is aimed at wedding stationers, designers who create art prints, stationery and printables. If you're a freelance designer and you want to add an extra touch to your website or portfolio, this course is also beneficial for you! You will learn how to really connect your brand with photography so you can share your message in a unique way.
What equipment will I need for the course?
You will need the following: - A DSLR camera + lens (whatever you have to start with) - An SD card (memory card) - A tripod - One white piece of foam board, at least A3 size - A computer - Photoshop (it's a $10/month subscription via Adobe) - A white background (look in your house! I started with a roll of white paper that I put on a table...more tips in the course!)
Is this an advanced photography course?
Nope, it is aimed at allowing you to take pretty photos of your beautiful creations, not to teach you all the boring technical bits of a camera :)
Do I need to know how to use Photoshop?
No! Although this is not a Photoshop course, I will teach you how to find your way in this amazing magical piece of software but mostly how to make the most out of 2/3 simple tools. Life does not have to be complicated, and I think the same with our work :)
I never really take photos, can I still take this course?
Yes, this course is aimed at beginners in photography too! I want to make the process easy and fast for you, not complex and overwhelming so we will not dive into all the aspects of photography, only what we need.
How is the content of the course delivered?
The course is built mostly with videos, presentation slides, screen sharing (for retouching) and videos for styling set up and shooting. I also have included some workbooks and pdfs with the important information to remember.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. You will also get notified of any course updates!
What if I would like to get a refund?
I would never want you to be unhappy! If you are able to show that you did the requested work within the first 30 days and yet you are unhappy with the results, I will give you a refund.

Pretty Handmade is not currently open for enrolment. Sign up to know when doors open again!